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marketing / events / loyalty
In addition to creative and design services, P’s in a Pod provide a full portfolio of marketing services including strategy development, event management and loyalty program design.
The team at P’s are experienced in devising the best strategy for your business – we will access your marketing budget, target audience, competitors and the external environment to devise the most suitable marketing mix in terms of advertising, public relations, media spend and online promotion. We are known for looking ‘outside the square’ to deliver the best possible return for your marketing spend.
In the past 3 years Lou McGregor has conceptualised and organised events from 40th birthday parties, engagement parties to shopping centre openings and high end corporate events. From the concept and branding of the event, to organising the most suitable celebrity endorsement, the publicity and co-ordination of food and beverage, flowers, lighting, guest list, Lou is renown in the industry for ‘getting people there’ and giving events that extra magic something so the benefits for the client last a lot longer than the event itself.
Lou has had extensive experience working with some of the leading loyalty companies and program in Australia. She will openly discuss the benefits and difficulties of establishing a loyalty program and assess if this will increase the bottom line of your business.
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